Blinkit, Zomato’s quick commerce platform, has announced the appointment of Vipin Kapooria as its CFO, marking the company’s first full-time CFO hire in over two years.
The news, originally reported by Moneycontrol, highlights a significant addition to the company’s leadership amid a series of shifts in the quick commerce industry.
Kapooria joins Blinkit following a successful stint at Flipkart, where he served as Vice President and Business Finance Head for over four years.
At Flipkart, he was responsible for overseeing business finance across high-performing categories such as mobiles, electronics, and large appliances, as per his LinkedIn profile. Announcing his move, Kapooria shared:
“Super excited for the journey to build Blinkit alongside Albinder Dhindsa & team!”
The new appointment comes shortly after Hemal Jain, who managed finance operations for both Zomato and Blinkit, resigned from his role.
This follows the August 2022 resignation of Blinkit’s former CFO Amit Sachdeva, who subsequently joined IGT Solutions as CFO in early 2023.
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Kapooria’s transition to Blinkit is part of a broader pattern of senior talent shifts in the quick commerce sector. Recently, several senior leaders from Flipkart have joined rival companies, including:
- Kanika Tiwari, who moved to a leadership role at Swiggy.
- Hari Kumar G, appointed as Chief Business Officer (CBO) of Swiggy’s Instamart.
- Shalabh Shrivastava, now SVP of Driver Org at Swiggy.
- Amitesh Jha, who became the CEO of Swiggy’s Instamart.
Flipkart has also entered the quick commerce market through its Minutes service, which is currently operational in Bengaluru, Gurugram, and Mumbai.
